Film Business 2016 Speakers

Polina TOLMACHOVA

In 2007 – 2010, Polina worked as editor at VIVA! (Edipresse Ukraine). In 2010, she got a position of Editor in Chief at Otdohni (Hubert Burda Media). After so long working experience in journalism, Polina decided to change the occupation and in 2013 became Marketing & PR Director at FILM.UA Group. Now, Polina specializes on planning and controlling of internal and external communications, developing and implementation of promotional campaigns of TV series, movies and TV shows. Particularly, she implemented the international advertising campaign of TV series The Sniffer, which as a result received a numbers of prestigious international awards and the format of the project was released on the world’s market.  Also Polina successful implemented the strategy of  films promotion: the war drama Battle for Sevastopol was successful in cinemas.