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Ratings of TV-formats. Breakthroughs and failures of 2017

18 September 2017, 12:21

September 18, in the course of the international media forum KYIV MEDIA WEEK 2017, a presentation dedicated to the most significant television formats of 2017 was held.

Georgi R. Chakarov, general director of the Bulgarian company CEETV, spoke about projects, which has been not only often imported but showed really high ratings this year. Among them are such shows as American show-quiz The Wall produced by NBC, British reality First Dates and French game show Guess My Age. However, Chakarov notes the brevity of popularity for some of them, e.g. The Wall.

On the other hand, there are projects created a long time ago, but continue to beat all the records. We can add on to classical shows the one called Sasuke, invented in 1997 in Japan, better known as Ninja Warrior in the international market. Now it is on air with the highest ratings in France, Spain and Australia.

The greatest disappointment of the current year was the show Lost in Time. Considering the complex interactive elements necessary for show, it took about one and a half year to launch it, however, the performance of the premier release was far from desired. According to Chakarov, the main reason is lack of advertising.